ASQ has asked their Influential Voices to explore the question “How can an individual become a successful Change Leader?” I have participated with the program since 2012: see my past blog posts as part of the ASQ Influential Voices program.

In order to lead efforts to improve the management of an organization understanding how people will react to change is critical. For that reason I have written about change management often on this blog since I started publishing it in 2004.

In, Why Do People Fail to Adopt Better Management Methods?, I wrote:

It seems that if there were better ways to manage, people would adopt those methods. But this just isn’t the case; sometimes better methods will be adopted but often they won’t. People can be very attached to the way things have always been done. Or they can just be uncomfortable with the prospect of trying something new.

Leading change efforts requires paying attention to the existing conditions: the culture, the motivation to adopt this change and/or the motivation to resist it, the history of change where the change is being attempted and the reasons the change is desired (by at least you and hopefully others). And then you need to build a case for the change and manage the process.

John Hunter, Frijoles Canyon, Bandelier National Monument, New Mexico, USA.

In some case it isn’t that complicated, there is interest in the change from a critical mass of people, the change isn’t that difficult, the advantages are obvious to many people and no one has a strong interest in resisting the change (that has the power to make adopting the change difficult). In that case you are lucky, but that is often not the case, even though many attempts to change are managed with the hope that no real effort will be needed to get the change adopted.

Those that successfully lead change efforts know when to invest the effort in getting the change adopted. They study (and often can sense) where the effort will need to be placed in this particular effort and plan ahead to support the adoption of the change and to avoid problems that can greatly set back the efforts to improve the existing system.

And they put effort into creating a culture that will make change efforts easier going forward. We need continual improvement of how we work and that requires continual change. We need to build systems that support that and coach people so they are comfortable with that.

I included some ideas on how to grow your circle of influence: which would be useful development strategies for someone seeking to become a successful change leader.

Communication is an Important Part of Any Change Effort

I believe the best way to communicate such changes is to explain how they tie into the long term vision of the organization. This requires that such a vision actually exists (which is often not the case). Then all strategies are communicated based on how they support and integrate with that vision. In addition that communication strategy incorporates an understanding about what weaknesses with past practices are addressed by this new strategy.

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