Monthly Archives: September 2017

Most organizations say they are focused on meeting and exceeding customer needs. But, as a customer, this often isn’t what I experience. Delighting customers is critical to long term business success. Satisfied customers will remain your customers until they see the opportunity for something that might be better or is cheaper. Delighted customers are loyal and much more likely to remain customers. Delighting customers is often about paying attention to the small details. Paying close attention to customer’s jobs to … Continue reading →