The Elegant Solution: Breakthrough Thinking the Toyota Way (pdf) by Matthew May:
I believe the best definition of innovation is the one given by David Neeleman, founder and CEO of JetBlue: “Innovation is trying to figure out a way to do something better than it’s ever been done before.” Thomas Edison would agree. Asked his philosophy, he said: “There’s a way to do it better—find it.”
Very worthwhile read. And if you like it try the book – The Elegant Solution: Toyota’s Formula for Mastering Innovation by Matthew E. May and Kevin Roberts. The drumbeat of positive Toyota and Google news just keeps going – and with good reason.